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ExtraBITS for 11 January 2010

Along with a pair of interviews – Adam on the OWC Radio podcast and Joe Kissell talking about right-clicking on Tech Night Owl Live – we found ourselves reading about a neat way to make it more likely that a kind soul will return a lost camera, looking at magazine covers of Steve Jobs over the years, noticing that you can now play samples of iTunes Store tracks via the iTunes Preview Web site, and learning that Apple has just purchased a mobile advertising firm.

Clever Way to Recover a Lost Camera — Thanks to Photojojo for turning us on to Andrew McDonald’s amusing pictorial guide to how you can increase the likelihood of recovering a lost camera. The approach? Take a series of funny photos asking for your camera back, making sure to include your email address, and then protect them against deletion (most cameras offer this feature) from the media card.

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Right-Clicking Revisited — Joe Kissell joins Gene Steinberg on an episode of Tech Night Owl Live to discuss, among other things, Joe’s article about using and referring to the second button on a mouse, and the considerable (and widely varied) feedback that article has received.

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Steve Jobs Magazine Covers Through the Ages — Kuo Design has compiled a hefty collection of magazine covers featuring Steve Jobs. The 87 covers span 28 years, from 1981 to 2009, and take you on a stroll through Jobs’s many professional ups and downs – as well as some of his fashion hits and misses!

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Apple Adds Samples to iTunes Preview Site — Apple has enabled Web-based samples of music available in the iTunes Store via the iTunes Preview Web site – prior to this, sample music was limited to iTunes itself. Nevertheless, it seems that the overall goal is to increase iTunes music discovery via Web search engines, all of which are now indexing the iTunes Preview Web site. Despite the fact that you can play samples in your browser, the iTunes Preview site pushes you to iTunes whenever possible.

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Adam Interviewed on OWC Radio — The Mac world has another podcast – OWC Radio, from hardware retailer Other World Computing. Hosted by Tim Robertson, founder of MyMac.com, the interview was a relaxed conversation that included some stories from the early history of TidBITS and Take Control, what’s going on with Macworld Expo this year, and Tim’s probing questions into Adam’s opinions on desktops vs. laptops, Safari vs. Firefox, and… coffee vs. tea?

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Apple Acquires Mobile Ad Firm Quattro Wireless — After reportedly losing out to Google in an attempt to purchase mobile advertising firm AdMob, Apple has now picked up AdMob competitor Quattro Wireless. Advertising has never been part of Apple’s business model, but it seems that might be changing in the not-too-distant future.

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