Apple Reorgs Marketing; Eilers to Leave -- Apple announced last week the company plans to move responsibility for sales, marketing, and customer solutions strategies from the Worldwide Marketing and Customer Solutions division down to three existing geographically-based groups handling Europe, Japan and Asia, and the Americas. Apple bills this change as the latest step in their market segmentation strategy, to which they credit recent reports of increased market share. As a result of these changes, Dan Eilers - former CEO of Claris and long-time Apple executive - has announced he will be leaving the company after a transition period. It's interesting to note that these changes fall only seven months after Apple made sweeping organizational shifts to form Eilers' Worldwide Marketing and Customer Solutions division in the first place. [GD]
Create Rules Based on Entourage Messages
When creating rules in Entourage 2008, you can save some time by selecting a message like those you want the rule to work on before defining the rule. That way, when you add criteria to your rule, Entourage fills in the data based on the data in the selected message. So if you wanted to filter messages containing TidBITS, you could select an issue and add a new "From Contains" criterion to a rule. Entourage will automatically fill in the email@example.com address in the criterion.