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CVS Launches Apple Pay Competitor

Pharmacy chain CVS, a member of the Merchant Customer Exchange consortium behind the failed CurrentC Apple Pay competitor, has launched its own mobile payment platform. CVS Pay is part of the CVS Pharmacy app for iOS that combines access to your debit or credit card, ExtraCare rewards card, and a Health Savings or Flexible Spending account. Like CurrentC and Walmart Pay, CVS Pay uses barcodes to transmit information. Interestingly, since CVS manages Target’s pharmacies, when Target implements Apple Pay support later this year, you won’t be able to use Apple Pay at their pharmacies.favicon follow link

 

Comments about CVS Launches Apple Pay Competitor
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Michael E. Cohen  An apple icon for a TidBITS Staffer 2016-08-15 11:57
Not at all baffling to me. Apple Pay doesn't let CVS track its customers buying habits like CVS Pay will.