Thoughtful, detailed coverage of the Mac, iPhone, and iPad, plus the best-selling Take Control ebooks.

 

 

Pick an apple! 
 
Mac OS X Zip Expanding Utility

Firefox (and possibly other applications) may ask you what you want to do with .zip archives that you download from the Internet. If you want to expand them with Mac OS X (rather than StuffIt Expander), you may be unsure of which application actually does the job. You're looking for Archive Utility (in Leopard and later) or BOMArchiveHelper (in Tiger). In either case, the application is stored in Hard Drive/System/Library/Core Services/. Don't move it from there, though, or you'll confuse matters.

 
 

Cut Rate Borland

Send Article to a Friend

I've been getting all sorts of offers in the mail from Borland. Borland isn't well known in the Mac market, but it is a big player in the PC market and its spreadsheet, Quattro Pro, may be the best one for the PC despite Lotus 1-2-3 and Microsoft's Excel. Anyway, Borland wants to sell Quattro Pro 2.0 to me for $99 and has offered its powerful database, Paradox, to me for the same price. I have two problems that prevent me from taking Borland up on this kind offer. Problem #1: I don't much use a PC even though I do consult on them and have been known to check stuff out in SoftPC. Problem #2: I hardly ever use either spreadsheets or databases, and I'm unlikely to buy a PC spreadsheet and database to use under SoftPC when Full Impact and HyperCard serve me perfectly well. As I said, I'm not big on spreadsheets and databases.

Borland dropped its prices on these products only to owners of competing products, but I get the impression if your friend's father once used a pirated copy of Lotus 1-2-3, Borland would still sell you Quattro Pro for $99. It's all a marketing scheme, of course. (I'm beginning to suspect that all the world is a marketing scheme and not a stage, as William Shakespeare thought. Does that make me cynical?) Well a public word to Borland. It's working. I feel guilty for not buying Quattro Pro each time I read one of your offers. It's just that I really don't need the program. Now a Ronco slicer-dicer, that I could use. :-)

Seriously, Quattro Pro has gained a lot of market share from Lotus 1-2-3. It helps that Quattro Pro is probably a better program, but the low price is what's done the trick. I'm writing this, not because I want you to run out and buy Quattro Pro or a Ronco slicer-dicer, but because I heartily approve of lower prices for quality products. I would like to look back on this article in a year or two and see this marketing gimmick as the end of the $795 business programs. Sure, it may be slightly worse in the PC world, but have any of you priced a copy of Macintosh Quark XPress recently? $530 mail order! Sure, it's a good program, maybe the best, but that's a lot of money. So I say more power to Borland, and may it someday put out a decent Macintosh program.

 

Automatic turns almost any car into a connected car. By pairing
Automatic’s connected car adapter with iPhone apps on
Automatic’s platform, drivers are able to drive safer and smarter.
TidBITS readers get 20% off all orders at <http://automatic.com/tb>