Thoughtful, detailed coverage of the Mac, iPhone, and iPad, plus the best-selling Take Control ebooks.

 

 

Author Biography

Dr. Simon Spence has spent nearly 20 years as a Mac consultant in Dublin, Ireland, and has worked with multi-nationals such as Intel, Nokia, and Vodafone on brand personality and identity. (March 2010)

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Pick an apple! 
 
Removing Photos from iPhoto

Despite iPhoto's long history, many people continue to be confused about exactly what happens when you delete a photo. There are three possibilities.

If you delete a photo from an album, book, card, calendar, or saved slideshow, the photo is merely removed from that item and remains generally available in your iPhoto library.

If, however, you delete a photo while in Events or Photos view, that act moves the photo to iPhoto's Trash. It's still available, but...

If you then empty iPhoto's Trash, all photos in it will be deleted from the iPhoto library and from your hard disk.

Visit iPhoto '08: Visual QuickStart Guide

 
 

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Pre-ordering the iPad: It's All about the Brand

The Branding of Apple: The Retail Bridge

The Branding of Apple: Apple's Intangible Asset

The Branding of Apple: Brands Embody Values