The Wall Street Journal reports that Apple is in talks with Comcast to provide a streaming TV service. While it’s far from a done deal, Comcast would give Apple a sort of fast lane for content to prevent buffering and playback hiccups. Apple also wants control of customer information and a cut of Comcast’s monthly subscription fees, but Apple would have to acquire its own content deals. Comcast is reportedly interested in working with Apple to modernize its set-top boxes due to fear of “cord cutters,” a move Josh Centers predicted in “The Future of Apple TV” (21 February 2014).
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