On 17 September 2015, researchers at Palo Alto Networks wrote in the Apple ecosystem in China. Originally discovered by Chinese developers, XcodeGhost uses an interesting vector. Instead of going after iOS or OS X directly, the attackers targeted developers who downloaded unofficial versions of Apple’s Xcode development toolkit. These developers then unwittingly used modified versions of Xcode that inserted malicious code into apps later released to the App Store.
It’s the kind of attack that might never have made headlines had it not, including some of the most popular in China. It’s important to realize that the attack is largely limited to Chinese developers and Chinese apps; although a few non-Chinese apps were infected (see the list in the linked article), most iOS users elsewhere in the world don’t need to worry. Also, now that the news is out, Apple and developers are clearing infected apps from the App Store.
 the App Store’s “first major attack.” This is a tad misleading, since the App Store itself wasn’t attacked, but XcodeGhost was clearly successful, and shows, possibly for the first time, attackers effectively exploiting the security economics of the Apple ecosystem.
It’s All About the Money -- Security is, in many ways, far less about technology and far more about economics. The days of bored teenagers trying to take down the Internet are long over, and now there is real money to be made in cyberattacks. Whether it’s corporate or international espionage, or attacks on the finances of normal people, it all comes down to the cost of the attack versus the potential gain.
What kind of gain are we talking about? that a new firm called  for a zero-day exploit that can break into a device running the just-released iOS 9. This isn’t like a company paying for security breaches in its own software so they can be fixed; Zerodium is essentially a digital arms dealer peddling breaches to major corporations and government organizations. ( )
Apple recognized early on that if it prevented a malware ecosystem from gaining a profitable foothold, the vast majority of its customer base would never experience a serious attack. Microsoft learned this lesson the hard way, and the company still suffers the consequences of underinvesting in security over a decade later. Once an ecosystem evolved around security vulnerabilities in Windows, Microsoft couldn’t completely disrupt the economics, even as Windows became a highly secure platform. As a result, we still see more malware on Windows than Macs, even though modern versions of Windows are more “secure.”
Apple’s efforts started for real with iOS. By making iOS a closed ecosystem, with apps available only through the App Store, and only then after review, Apple gave itself the inherent advantage of centralized control. Apple also completely controls all iOS-compatible hardware, giving the company yet another set of screws to tighten. As a result, iOS is the most secure consumer computing platform available, as proven by that passcode-protected devices can’t be accessed by law enforcement.
In conversations with Apple over the years, it has become clear that the company deliberately focuses on security economics, even over specific technical defenses. Apple doesn’t believe all attacks can be stopped, and certainly not those from governments or well-funded criminal organizations, but if you make the cost of attack higher than the potential gain, you knock out entire categories of bad guys and reduce the impact on users. The App Store, code signing, and sandboxing all work together to raise the cost of attacks.
OS X lags iOS in terms of security, but is a better example of the economic equations at work. Apple doesn’t control the ecosystem as tightly, so it developed Gatekeeper to limit the chance that a user will download and install software from untrusted sources (see “,” 16 February 2012). As a result, OS X isn’t as locked down as iOS, but as general purpose computers, Macs play a different role than iOS devices, and Gatekeeper’s protections are “good enough” for most users. That’s why I claimed that it disrupted any chances for a mass malware market.
Other protections, like OS X’s built-in XProtect antivirus checking and even OS X 10.11 El Capitan’s new, reinforce Apple’s Gatekeeper approach. XProtect provides a mechanism to block malware that might become sufficiently widespread, without requiring users to install other antivirus software, and System Integrity Protection keeps malware from gaining a deep foothold on a compromised system, strengthening the usefulness of XProtect.
All these technologies are trivial for a well-funded attacker to bypass when targeting an attractive mark, but perfect security isn’t Apple’s objective (yet). Instead, Apple is trying to make the effort needed to create a widespread attack too expensive to be worthwhile.
XcodeGhost Attacks the Economics -- That’s why XcodeGhost is so interesting. It targets developers who,, seek out unofficial downloads of Apple’s Xcode development software. The malware infects all apps compiled by those developers, which are then loaded into the App Store, and then downloaded by users, potentially infecting millions of users.
While clever, particularly in the way it took advantage of how the Chinese government restricts access to Apple’s servers, XcodeGhost is neither the first time that iOS devices have been attacked through Macs, nor the first time that an attack has gone higher up the development chain to target Xcode. In 2014, was discovered to attack iOS devices from Macs via USB, using a variety of techniques to generate malicious iOS apps, infect installed iOS apps, and install third-party apps on non-jailbroken iOS devices through enterprise provisioning. And earlier this year, The Intercept reported on top-secret documents that claimed that  to sneak surveillance backdoors into any app created with the tool. And while the CIA apparently didn’t have a plan for how to get developers to use its modified version of Xcode, there have been .
XcodeGhost’s approach avoids some problems that are very hard — and thus very expensive. Attacking the App Store directly is considered nearly impossible, and sneaking an app that contains malware past Apple’s review, while definitely possible, is both chancy and unlikely to trick sufficient users for long enough to be worthwhile.
By targeting Xcode and playing off its unofficial distribution network, the organization behind XcodeGhost both cut costs by sidestepping most of Apple’s security apparatus and was able to leverage a relatively small number of developer infections to attack millions of users.
However, XcodeGhost’s window of opportunity is small, not least because both Apple and the developers of infected apps want to eliminate these apps from the App Store as quickly as possible. Apple won’t stop there. The company can, with some technical work, force Xcode redownloads from a trusted source for a short-term solution.
Longer term, Apple needs to enhance the security of the entire developer ecosystem to reduce these chances of attacks, just as the company has addressed the economics of direct malware. For example, Apple could embed digital certificate pinning and better app signing into Xcode, which would reduce the chances that a compromised version of Xcode could be used. These encryption-based technologies can help detect both modified applications and modified communications channels. (Last week, Google created by Symantec thanks to pinning, which hardcodes specific certificates into a browser or operating system, and detects when unexpected versions are encountered.)
Of course, Apple needs to address the bandwidth problem that caused Chinese developers to look for unofficial downloads in the first place. Apple should also be looking to harden OS X further from targeted attacks, since it’s the weakest link in the security chain, and one that can be leveraged at the developer level to pivot to a wider attack.
Speaking of which, iOS developers — particularly those who work on popular apps — need to be aware that they are now significant targets. Even Apple may look less closely at app submissions from long-time developers, so the bad guys are going to do everything they can to get their code into apps that Apple has approved many times, and that already have many users. That’s the sweet spot for attacks these days, at least until bad guys become as good at developing popular apps themselves, start making more money legitimately, turn to the side of good, and are then compromised by their former criminal peers. Stranger things have happened.
In the end, that old dictum of journalism — “follow the money” — is what anyone concerned with security needs to think about as well. No technology can be perfectly secure, but by looking for places where a relatively small effort can be leveraged into a significant attack, security engineers can make attacks ever more expensive and thus limit them to highly specific situations. That has been Apple’s focus for some time now, but the company needs to apply that lens to its entire ecosystem, from the moment code is written to the point where an app is launched by a user.