The New York Times has a lengthy article laying out the history of the relationship between Apple and Google, which started close but has now developed schisms due to the huge differences in corporate approaches and increasingly competitive products. Apple prefers proprietary systems and tight control over high margin products, whereas Google's goal is to increase Web usage (and thus ad revenue) via free services and open source software. It's the iPhone OS versus Android, Mac OS X versus Chrome OS, Safari versus Chrome, and Apple's Quattro acquisition versus Google's AdMob buy. All that, and the competition between the companies is just starting to heat up. follow link
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- ExtraBITS for 15 March 2010 (14 Mar 10)
New York Times Examines the Apple/Google Rift
As for increased open standard web usage, that benefits Apple as well as Google. As the web becomes a primary platform, Windows lock-in diminishes and the potential growth of all Apple platforms increases.
Apple may benefit some from increased Web usage, but you don't see Apple doing anything to encourage it (as Google does with all its free services). Apple wants to sell hardware, and everything it does revolves around making Macs, iPhones, and iPods more attractive.