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Thoughtful, detailed coverage of everything Apple for 30 years
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Category: Apple Inc.

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Apple Event Scheduled for 20 April 2021

Apple has scheduled what is almost certainly a product introduction event for next week. Will we see new iPad Pro models, new M-series Macs, AirTags, or a better mousetrap?

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Kara Swisher Interviews Tim Cook about Privacy, App Store Policies, and His Future at Apple

In one of his most substantial interviews in years, Apple CEO Tim Cook sat down with veteran tech journalist Kara Swisher to discuss everything Apple.

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Apple’s Second Virtual WWDC Set for June 7–11

Apple has announced the dates of its next Worldwide Developers Conference, which will once again be held entirely online.

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Apple Maps Now Lists COVID-19 Vaccination Sites

Apple Maps now lists COVID-19 vaccination sites, but it’s currently of questionable utility since you must be both eligible and have an appointment anyway.

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Apple Publishes Collection of Privacy Labels for Its Apps

Apple has mandated App Store privacy labels for all apps, but the company is going a step further with its own apps by publishing the complete collection of those labels on the Web to make them easy to scan.

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The Mystery of Dustin Curtis’s Locked Apple ID

A perfect storm of errors led to Dustin Curtis being locked out of many Apple services, with no easy way to get help from Apple. We try to tease out how this happened.

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Don’t Go to 11: Insights from the Apple Hearing Study

Apple has shared data from the Apple Hearing Study showing that a troubling percentage of participants are exposed to harmful levels of sound and are suffering hearing loss. Turn down that volume!

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How Tim Cook Steered Apple to New Heights… and Dependence on China

Bloomberg Businessweek has explored Tim Cook’s tenure at Apple, with insights on how he’s made the company more profitable and dominant—but also more reliant on China.

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Apple in 2020: The Six Colors Report Card

Jason Snell of Six Colors has published his annual Apple report card, featuring ratings and quotes from a select group of Apple commentators, including many from right here at TidBITS.

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Apple’s Data Privacy Day Touts Privacy Efforts

Apple has dedicated a day to celebrate some of its new privacy features. Meanwhile, Facebook is planning to sue over them.

Michael E. Cohen Josh Centers 19 comments

Apple Weathers the Storm to Shatter Records in Q1 2021

Posting record results for the last quarter, Apple enjoyed double-digit sales growth for all its product categories and tallied increased revenues in every geographic sector.

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Apple Celebrates Black History Month

Apple is putting in maximum effort for this year’s upcoming Black History Month, celebrating it across many of its services and introducing a special Apple Watch and Sport Band.

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Tracking Down “Apple Beige”

If you’ve ever been curious about the distinctive beige of the Apple II, a bottle of original touch-up paint prompted Ben Zotto to research the color’s origins.

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Apple Launches New Racial Equity and Justice Initiative Projects

Apple has announced some of the ways it will be using the $100 million it committed toward projects in its Racial Equity and Justice Initiative, which will invest in education and businesses for people of color.

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App Store Wars: Facebook vs. Apple, Publishers vs. Apple, Apple vs. Brave

Josh Centers chronicles the latest battles revolving around the App Store, including Facebook joining Epic Games’ lawsuit against Apple, a group of big-name publishers signing on to the Coalition for App Fairness to pressure Apple and Google, and Apple making the Brave browser put its crypto wallet away.