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Thoughtful, detailed coverage of everything Apple for 28 years
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Category: Apple Inc.

Adam Engst 17 comments

Pondering the Impact of the App Store at 10

The iOS App Store is celebrating its 10th anniversary, and Apple has posted a self-congratulatory article that gives the App Store credit for everything short of curing cancer. Adam Engst acknowledges the App Store’s success while pointing out that it hasn't been an unalloyed hit.

Josh Centers 16 comments

Tim Cook on Joining Apple, Running for President, and More

Financier David Rubenstein interviewed Apple CEO Tim Cook, and now the entire 24-minute conversation is available at Bloomberg. Or, if you’re short on time, you can read the highlights at 9to5Mac.

Josh Centers 3 comments

Bloomberg Praises Apple for Being Boring

In a time when Silicon Valley’s ideas seem ever sillier and more outlandish, Bloomberg’s Leonid Bershidsky praises Tim Cook for running Apple like a traditional company.

Michael E. Cohen Josh Centers 1 comment

Apple’s Q2 2018 Financials Prove iPhone X Doubters Wrong

Apple marked its sixth consecutive quarter of accelerating revenue growth, saw the iPhone X boost the average selling price of iPhones to new heights, and further expanded its services and wearables businesses.

Josh Centers 4 comments

Apple Introduces New iPhone Disassembly Robot and Recycling Program

Apple is showing off Daisy, a new robotic iPhone disassembly system that works with several different models and can break down up to 200 iPhones per hour.

Adam Engst 7 comments

Apple Warns Employees against Leaking… in a Memo That Leaked

Apple recently warned employees against leaking information to the media, but the memo itself was leaked. What does this say about the company?

Josh Centers 1 comment

Apple Introduces (PRODUCT)RED iPhone 8 and 8 Plus

Apple is rolling out special (PRODUCT)RED versions of the iPhone 8, as well as an iPhone X folio, with part of the proceeds going toward fighting HIV and AIDS.

Julio Ojeda-Zapata 11 comments

Apple Strikes Back at Google with Education Initiatives

Apple is a bit of an underdog in the education market, where Google increasingly dominates with inexpensive, easily managed Chromebook laptops. On Tuesday, Apple staged an education-specific press event at a Chicago magnet school to trot out a host of education initiatives meant to make Apple more competitive in the classroom.

Adam Engst 3 comments

Apple Schedules Education Event for 27 March 2018

Apple has announced an education-focused event to be held at the end of March, at a Chicago high school. You might not want to buy an iPad or MacBook Air between now and then.

Adam Engst 5 comments

Apple Acquires the Digital Magazine Service Texture

It looks like Apple will be getting into digital magazine subscriptions with the acquisition of Texture, which provides its subscribers with access to several hundred magazines for a flat monthly fee. Apple was silent on its plans for the service.

Michael E. Cohen Josh Centers No comments

Apple Posts Record Profits in Q1 2018, Though Unit Sales Flatten

Apple’s revenues and profits grew at record rates during the first fiscal quarter of 2018, but signs of softer unit sales indicate that more of the company’s money is coming from higher-priced, higher-margin products. The other big winners were the Services and Other Products categories.

Adam Engst 9 comments

Apple Apologizes for iPhone Battery Issue, Drops Replacement Prices to $29

Apple has published a letter to customers to apologize for silently reducing performance in older iPhones in an attempt to eliminate unexpected shutdowns. In it, the company explains the situation and announces a drop in the price of battery replacements.

Josh Centers 2 comments

Apple Relents on Templated Apps and Drops Developer Fee for Nonprofits

We reported previously that Apple had started banning apps built using templates or app generators — tools relied on by small businesses and organizations that couldn’t afford their own developers. After significant criticism, Apple has now revised its rules with a compromise: templated apps are kosher, as long as they are issued by the provider of the app’s content, rather than the company that makes the app generator. That will require such organizations to pay for the $99-per-year Apple Developer Program. Separately, Apple said it would start waiving the developer fee for nonprofits and government agencies in early 2018.

Adam Engst Michael E. Cohen No comments

Apple Posts Strong Q4 2017 Financial Results

Led by slight growth in the iPhone category and bolstered by strong showings from the Services, Mac, and Other Products categories, Apple has posted revenues of $52.6 billion and profits of $10.71 billion.

Adam Engst No comments

Apple Special Event Scheduled for 12 September 2017

It’s no great surprise, but Apple has scheduled a special event for September 12th, likely to announce new iPhones, possibly along with a new Apple Watch and Apple TV, plus their associated operating system updates.