Like us, Macworld Senior Editor Chris Breen deals with a lot of correspondence from public relations folks, many of whom are clueless about how to engage journalists effectively. He has now written a handy guide for PR flacks to follow, with sensible but frequently abused advice such as: A few minutes of research is helpful; we don’t want to talk to your CEO; and pitching Windows-only products to a Mac publication will get you ignored.follow link
Type an em-dash on an iPhone
Typography and punctuation geeks rejoice! It's easy to type an em-dash on the iPhone's or iPod touch's virtual keyboard. To do so, tap the .?123 key to switch to the numeric keypad. Then touch and hold on the Hyphen key to reveal a pop-up strip showing an em-dash. Slide to the em-dash and release your finger.
Note that this basic trick works with many other keys on the virtual keyboard.
Chris Breen on PR Done Wrong