Macworld (the publication, not the conference) covers the name change for Macworld (the conference, not the publication), talking with Macworld|iWorld’s vice president and general manager, Paul Kent. Along with the name change come some format changes, with more focus on music, art, and film. Training sessions, now called Tech Talks, now come at the lower price of $75. All in all, the changes appear to be the most significant since Apple pulled out several years ago.
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Sharon Zardetto
Macworld Expo becomes Macworld|iWorld
