The iTunes Store has reached one billion total podcast subscriptions, spread out over 250,000 separate podcasts. While not every podcast subscription is through iTunes — some are from third-party apps, such as Instacast — it’s still an indicator that podcasting is a booming medium. Despite the iOS Podcasts app having a rocky history and Apple discontinuing the Podcast Producer tool in OS X Server after Lion Server, podcast support remains prominent in many of Apple’s products, including GarageBand, iTunes, and the iPhone, iPod, iPad, and Apple TV. follow link
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Apple Celebrates One Billion Podcast Subscriptions in iTunes