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Dataquest Says Apple Gained Market Share

Dataquest Says Apple Gained Market Share — According to preliminary figures from Dataquest, Apple’s market share rose from 7.4 percent in the second calendar quarter of 1995 to 9.0 percent for the third calendar quarter of 1995. Dataquest cited healthy sales to consumer and education markets, noting that sales of Macintosh Performas have doubled in the last year – and we aren’t even into the holiday buying season yet. Unit shipments during the third calendar quarter of 1995 were up more than 26 percent. All in all, this is good news for Apple, combined with earnings of $3 billion during its fourth fiscal quarter, shipments of 1.25 million machines, a study from QED Research showing Apple’s share of the U.S. K-12 education market rose to 63 percent, and an IDC study showing Apple still has the largest installed base in U.S. homes. You’d almost forget it was the same quarter Microsoft released its "Mac killer" Windows 95. [GD]

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