Macworld Big Apple
IDG Expo Management, formed with the recent acquisition of MHA Event Management, announced that future east coast Macworld Expos will be held in New York City rather than in Boston, as has happened since 1984. The first Macworld Expo in New York will take place at the Jacob K. Javits Convention Center on Manhattan’s west side, running from 08-Jul-98 to 10-Jul-98 (the Macworld Expo Professional Conference Program will run from 06-Jul-98 to 08-Jul-98). According to the Boston Globe, the move comes in response to New York City being a bigger Macintosh market and due to feedback from vendors and show goers for whom the dual-site show in Boston was a logistical nightmare. The move will be a shock to Boston, which reportedly reaped $60 million in business from the show, and also to long-time attendees, who will have to learn their way around the new show location.