Apple has changed the “Free” label on apps with no upfront cost to “Get.” The move is likely due to regulatory concern over the cost of in-app purchases. While some apps are still truly free, many “free” apps require in-app purchases to be usable.
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I saw that "Get" last night for an interesting app and immediately assumed it came with some baggage--and opted not to download it. This kind of P.C. euphemistic esoteric B.S. is where Apple loses me.