The iPad’s sales continue to decline, leaving many analysts to theorize why it’s happening. Wired’s Kyle Vanhemert suggests that the iPad is becoming an increasingly niche device as it’s squeezed from both ends of Apple’s product line. In particular, the iPhone 6 Plus is treading into iPad mini territory, making the iPad’s larger screen less compelling in comparison. Simultaneously, MacBook battery life continues to improve, also reducing the comparative appeal of the iPad’s long battery life.
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