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Amazon Expands Prime Subscription Options to Compete with Netflix

Amazon Prime has always been billed annually, with a current price of $99 per year. For that fee, you get a bundle of benefits, most notably free 2-day shipping on many items and an ever-expanding lineup of Prime Instant Video selections. For those in the United States who have trouble with the yearly pricing, Amazon is now offering two monthly subscription options: just Amazon Prime Instant Video for $8.99 (a dollar less than Netflix’s most popular plan) or the full Amazon Prime service for $10.99 per month. However, neither option is preferable to the $99 per-year price, which equals $8.25 per month.

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