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As we wait for the iPad with bated breath, Simon Spence explains just how Apple can entice so many people to pre-order a totally new device. From the Mac perspective, Jeff Carlson covers what’s new in the just-released Mac OS X 10.6.3. Much of the rest of the news this week revolves around the iPad and cellular communications, with Glenn Fleishman covering the possibility of a Verizon-compatible iPhone, AT&T’s 3G MicroCell device for improving 3G connectivity in the home or office, and how you’ll be able to extend a 250 MB 3G data plan for the iPad if you use up your allotted bits. At long last, Apple has made it possible to give apps as gifts, just in time for the iPad’s release. Finally, we’re pleased to announce both the release of our latest ebook, Joe Kissell’s “Take Control of Getting Started with DEVONthink 2,” and our latest long-term sponsor, SmileOnMyMac. Notable software releases this week include Security Update 2010-002, Mailplane 2.1.6, Aperture 3.0.2, iMovie 8.0.6, SpamSieve 2.8.1, and Panorama 6 Preview.

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ExtraBITS for 29 March 2010

We haven't heard from him for years, but former Apple executive Jean-Louis Gassée last week suggested a reason for why we haven't seen the iPhone on Verizon Wireless's network yet. Other interesting articles include a disturbing report about how many people open suspect spam messages, how Gmail is protecting against account hacking, and information about Marketcircle's Daylite for Now Up-to-Date & Contact users. And if you're jonesing for an iPad, check out Apple's new guided tour videos.